[bisq-network/growth] 2018.07.12 Growth call (#64)

Steve Jain notifications at github.com
Fri Jul 13 15:36:49 UTC 2018


In my experience with the US market, sell offers are the biggest limiting factor in onboarding new users. I've gotten a handful of people on Bisq in the past couple of months, but often there weren't any offers available for them to buy BTC immediately. While you can make your own offer to buy, having to wait for some unpredictable amount of time before getting the bitcoin you were so excited sucks out the initial excitement and makes it harder to get the user to buy again.

This also makes it hard to put on Bisq-specific onboarding events like Anders has mentioned.

How about a strategy that's a bit more hands-on? Could we just manually recruit 5-6 people in a market to always have a handful of offers using the most common payment methods? I guess this would basically become a compensated contributor role where the duty is to provide a continuous supply of small BTC sell offers (0.01 - 0.04).

Even in a market like the USD, which is relatively large compared to most other currencies, having just 5 people provide 5 _reasonable_ outstanding sell offers (i.e., not +10%, +20%, or +30% like recently...) would easily double outstanding offers, get new users on the happy path quickly & smoothly, and perhaps most crucially, enable in-person events to evangelize Bisq. 

I think that combination (designated market makers & in-person events) could be incredible for both existing markets like USD and brand-new markets. I used to discount in-person events as old-fashioned and limited in reach, but digital marketing has so much noise, and engagement requires so little commitment that I think the scale can be disillusioning...meaning that a quality in-person event with ~30 people 100% engaged and invested probably trumps a tweet or article that gets 30,000 impressions (what is an impression, really?). We could also explore webinars to get the best of both worlds. Either way, liquidity on the sell BTC side is crucial.

@HarryMacfinned I think we need to distinguish between privacy and security, and privacy and security for individuals and for organizations. Google's security is probably about as good as it gets for any consumer-oriented centralized service. Its privacy is terrible, but is that really a concern for the Bisq account? I'm not sure it's necessary for the Bisq YouTube account to have privacy like I want for my personal Google account. 

Actually, it's good for Bisq for YouTube's algorithms to promote the channel to other YouTube users who will like it. Over a billion people use YouTube, and it's the _biggest_ search engine in the world after Google. It's foolish for a project seeking growth to avoid it. Users can watch YouTube videos on virtually any device with any OS without signing in. For consumers, privacy isn't compromised.

I can see how an individual might be hesitant to _participate_ in a Hangout call because of privacy. If you or others are in that boat, it's a discussion we could have.

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